Category: Founders

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July 22, 2021

A solid crowdfunding promotion plan is key to a successful campaign. Here are 25 ways to promote your crowdfunding campaign.

January 12, 2021

Posted by Emma Goodman

The 3 F’s of Early Investment: Friends, Family and Fans

The first time I heard the term ‘The three F’s’ was in one of my Masters of Entrepreneurship classes on finance. Our guest lecturer mentioned the way early-stage start-ups could raise money from the three F’s with a bit of […]

September 14, 2020

Posted by Emma Goodman

3 Reasons Why Equity Crowdfunding is Good for Business (with Real Company Examples)

Here are the three reasons why a successful equity crowdfunding campaign is good for business. It: Boosts brand awareness Boosts sales Forces a full review of business operations In this article, we’ll delve into each of the above-reasons why equity […]

July 6, 2020

Posted by Emma Goodman

5 Equity Crowdfunding Myths Busted

As New Zealand’s first licensed equity crowdfunding platform and one of the first in Australia, PledgeMe has seen a lot of misconceptions about equity crowdfunding over the years on the part of companies considering their capital raising options. However, there […]

April 29, 2020

Posted by Emma Goodman

Disability rights are human rights

A few years ago, I realised I was a feminist. It was a bit of a shock, as for years I had scoffed at the idea that feminism was needed. I’d been brought up on a healthy dose of 80’s […]

March 19, 2020

Posted by Emma Goodman

How to work from home as a team

With the world taking precautions against the rapid spread of coronavirus, working from home has become the new norm for many who’d usually be in the office. The #WFH hashtag has been trending, with many freelancers and digital nomads offering […]

March 10, 2020

Posted by Emma Goodman

Debunking the ‘Crowd in the Cloud’ crowdfunding myth: Why your crowd will be your best backers

Is your business ready to grow, and are you considering crowdfunding as a way to raise capital? Great! Many companies have successfully received investment through crowdfunding in Australia and New Zealand. However, it’s important to be aware that crowdfunding will […]

February 12, 2020

Posted by Emma Goodman

How to crowdsource a new CEO (and give up the founder reins)

With this article we want to walk you through the process we took to bring in a new leader – so we can hopefully help some other founders out there think about how to make the next step in their leadership journey.