In economically uncertain times, we want to test the idea that it will be easier for companies to prepare crowdlending campaigns, and for their crowds of customers and supporters to pledge to them.
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March 25, 2020
Posted by
Anna
How to: Facebook Live
We’ve been doing online events for a while as the PledgeMe team, and in this changing world we thought it would be useful to share our 8 point process to run a good Live 🙂 1) Decide format: Solo or […]
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January 15, 2020
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Anna
Why setting (and measuring) impact goals is so important.
One of the biggest aspects of self identifying as a social enterprise is being clear on the positive impact you want to make through the course of doing business. You need a sustainable model with impact baked into the core […]
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December 6, 2019
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Anna
Another Way to Read the Market Numbers
No Thursday afternoon is complete without a last-minute flurry of media calls. Yesterday, the Financial Markets Authority released its third annual Crowdfunding and Peer-to-Peer report stating that their “annual snapshot for the year to 30 June 2019 shows […] decreasing participation in […]
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September 18, 2019
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Anna
Wanted: A Leader of the Future
We’re looking for someone who lives up to our purpose of helping people fund the things they care about, and helps us take that purpose to the next level.
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August 5, 2019
Posted by
Anna
The clever way that Food Connect Shed stays true to its social mission
Food Connect Shed ran a successful equity crowdfunding campaign in November 2018. Food Connect connects local buyers with local producers. They work hard to pay farmers and workers a fair price and shorten food miles. They even incubate small food […]
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July 22, 2019
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Anna
Deadline Magic: what it is and why it works (with crowdfunding examples)
We’ve all had that assignment that we couldn’t possibly bring us to do…until the night before it was due. We all need a deadline. For everything in life: assignments, brazilian waxes, renewing our pre-pay mobile plan. And investing. With every equity […]
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July 5, 2019
Posted by
Anna
Crowdfunding War Stories: Parrotdog’s $2mil in 2 days💰🍻🐦🐶
There’s a lot about business that you can learn about from the craft beer crowd — quirky marketing, sleek branding, collaborations around a mutual passion, and equity crowdfunding for growth. Kiwi icons Parrotdog are known for all of the above, but especially […]
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February 22, 2019
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Anna
What’s the point? A guide to Unconferences & Reflection
TL;DR — I think we need more events where we learn from each other. I often get stuck in my head. The day-to-day worries of running a business, helping our campaigners raise funds, anti-money laundering audits (yeah, that’s a thing), […]
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December 20, 2018
Posted by
Anna
SleepDrops campaign – what happened and next steps
Sleep Support System Limited, one of the companies in the SleepDrops group, is equity crowdfunding through PledgeMe to fund their expansion plans. So far they have had $784,034 pledged, exceeding their $500,000 goal. You can view their campaign here. […]
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