PledgeMe projects and marketing lead Charlotte Squire spoke to Henry’s Skincare director Alvin Mafuta about launching his team’s first product, seven months after successfully equity crowdfunding $33,000 for their men’s skincare range. Henry’s Skincare director Alvin Mafuta Looking back, how […]
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The first time I heard the term ‘The three F’s’ was in one of my Masters of Entrepreneurship classes on finance. Our guest lecturer mentioned the way early-stage start-ups could raise money from the three F’s with a bit of […]
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Here are the three reasons why a successful equity crowdfunding campaign is good for business. It: Boosts brand awareness Boosts sales Forces a full review of business operations In this article, we’ll delve into each of the above-reasons why equity […]
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As New Zealand’s first licensed equity crowdfunding platform and one of the first in Australia, PledgeMe has seen a lot of misconceptions about equity crowdfunding over the years on the part of companies considering their capital raising options. However, there […]
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On New Zealand’s beautiful South Island lies a small, historic city of less than 200,000 inhabitants. The serene harbour views and quiet, picturesque laneways of Dunedin belie the sheer force of will of the town’s inhabitants. This is the story […]
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This story actually starts at the end of another story. A point in a business where the founder decided enough was enough. He’d had enough no’s: However, the founder of Happy Cow Milk Company, Glen, got a response he didn’t […]
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Have you ever asked yourself the question “Should I crowdfund?” Equity crowdfunding can be a great option for small to medium sized businesses who are looking to take the next step in their growth. Inviting your customers and supporters to […]
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The attitudes surrounding cannabis as a health product and commercial asset are changing. Last year the Misuse of Drugs Amendment Act came into effect with the intention of improving access to medicinal cannabis products for patients. The recreational use of […]
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Plastic pollution is a major contributor to the world’s environmental woes, and the beauty industry is one of the perpetrators. An article by National Geographic earlier this year found that about 8 million tonnes of plastic escapes into the oceans […]
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The environmental impact of the food industry, particularly the meat and dairy industry, is well researched and well known today. One study found that two thirds of the emissions caused by the food industry can be attributed to foods linked […]
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