We’re a curious bunch here at PledgeMe. Although less flickering-bulb-in-your-face-as-we-interrogate curious, and more so-what’s-your-story curious. We get to hear the reasons behind the ideas when we chat with campaigners and it’s so good seeing someone light up with passion when they lay their story out for us.

    But it’s only recently that I’ve begun stopping and asking the other people that matter – the crowd – about their stories, about their motivation to support kiwi ingenuity. And the responses are so wide-ranging.

    There’s a whole spectrum of reasons – profit-seeking, prestige, emotional fulfilment, social belonging – some quite visible and logical, some less so but just as powerful.

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    Many ways to shear a sheep

    Fair to say, there’s many ways to shear a sheep. And there’s many reasons for doing so. For wool. For competition. For the moment. For the story. For kicks. For the sheep’s productivity and wellbeing. For the farm. For the shear enjoyment! Every shearer has their own why. Likewise for every investor.

    Crowdsourcing the Why

    I want to get your insight. I want to hear from our crowd. What thoughts and feelings swim through you before you invest? Regardless of whether you’ve just tried it once or you’re a serial campaign backer, I’d love to hear your one-line reason: Why I invest.

    Why I invest?

    Sure why don’t I set the wheels in motion. For me, money is only as valuable as the things it enables me and others to do.

    I invest to empower companies who are making a real & positive impact on people’s lives and are doing it their own way.

    Take a minute and tell us your “why” here.

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